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The Roost
The EdTech Marketing Playbook* From Startup to Standout (Part 5)
Stay ahead of the curve with advanced EdTech marketing tactics and emerging trends. This forward-looking guide covers AI and machine learning in marketing, voice search optimization for EdTech, immersive technologies in education marketing, and data privacy considerations. Explore account-based marketing for targeting larger districts, advanced influencer strategies, and the rise of audio content in EdTech marketing. Prepare your EdTech company for the future of education marketing.
The EdTech Marketing Playbook* From Startup to Standout (Part 4)
Master the art of building lasting relationships in the EdTech community. This guide explores strategies for engaging educators, creating vibrant user communities, and leveraging partnerships to elevate your EdTech brand. Learn how to implement effective customer success programs, reduce churn, and turn customers into advocates. Discover the power of events, both virtual and in-person, in building strong connections in the education technology space.
The EdTech Marketing Playbook* From Startup to Standout (Part 3)
Accelerate your EdTech company's growth with cutting-edge digital marketing strategies. This guide covers SEO for education websites, PPC advertising in the EdTech space, social media marketing for reaching educators, and email marketing tactics that drive engagement. Learn how to leverage marketing automation, implement video marketing, and measure your digital marketing success in the unique landscape of educational technology.
The EdTech Marketing Playbook* From Startup to Standout (Part 2)
Unlock the power of content marketing in the EdTech space. This in-depth guide explores creating valuable, relevant content that resonates with educators and decision-makers. Learn strategies for developing a content calendar, choosing the right formats, and distributing your content effectively. Discover how to use content to establish thought leadership, nurture leads, and drive conversions in the education technology sector.
The EdTech Marketing Playbook* From Startup to Standout (Part 1)
Discover the essential foundations of EdTech marketing success. This comprehensive guide covers understanding the unique EdTech landscape, crafting a compelling brand identity, and building a robust marketing strategy. Learn how to navigate the complex world of education technology marketing, from identifying key stakeholders to setting SMART goals. Perfect for EdTech startups and growing companies looking to make their mark in the competitive education market.
